Bharatiya Engineering Science & Technology Innovation University Visakhapatnam
Visakhapatnam,Andhra Pradesh,India
+91-6366115252
: +91 - 828 101 0854
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- College
- Co - Education
- ESTD 2019
- Private University
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Doctor of Philosophy (Ph.D) Marketing
Doctor of Philosophy (Ph.D) Marketing
Course:
Doctor of Philosophy (Ph.D) Marketing Course offered by Bharatiya Engineering Science & Technology Innovation University Visakhapatnam. Marketing is a fundamental approach to managerial decision-making. It helps the development and management of customers, markets, and strategy to serve those customers. Marketing management uses decision-making analytics and models to develop creative marketing campaigns. A strong training in marketing can help provide critical inputs for decision-making in strategic areas. Marketing courses are valuable preparation for many types of management careers, including brand and marketing management, consulting, and entrepreneurship. The important role of marketing in strategic decision-making also makes marketing courses good choices for those with interests in marketing communications, sales, marketing analytics, customer relationship management, marketing and services, rural marketing are a few.
Duration: 3 to 5 Years
Eligibility:
- MBA, PGDM, M.Com, M.A, MHRM, MA (economics and social science), CS, ICWAI, M.Sc in Applied mathematics and statistics M.Tech operation with specialization, in the concerned area of researc
Career Opportunities
A marketing concentration gives students the fundamentals to understand customers, markets, competitors and brands. Students can choose this course to prepare themselves for careers in the corporate sector in marketing fields that range from key account management, customer relationship management, product management, advertising, and sales, to retailing, e-business, distribution management, and strategic marketing planning. Students can look forward to career opportunities in large and small organizations representing a spectrum of banking, financial services, industrial, consumer goods, FMCG, services, brand management firms, electronic commerce, mobile commerce, and consulting firms.
