Jain University Jayanagara
- University
- Co - Education
- ESTD 2009
- Medicine
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Bachelor of Design (B.Des) Communication and Media Design
The traditional models of teaching ‘Visual Communication’ or ‘Communication Design’ have always looked at & treated its ‘Components’ such as Graphic Design, Film and Video, Animation as stand-alone entities. However, in the current context, especially, when it comes to ‘using’ these components, they are never ‘stand-alone’; instead they are used in a mix-n-match manner- that too in various technology platforms – leading to a better ‘visual & Interaction experience’
Thus, it is important to understand the ‘nature & purpose of communications’ and ‘the platform (i.e. the media)’ on which an effective communication takes place. In such a perspective, while the attempt will be to take the students through the journey of ‘making an effective communication through desired ‘platform / media’, they will also have an opportunity to specialize in their desired domains'
Duration of Study: 4 Years (8 semesters)
Specialization:
- Graphic Design
- User Interaction & Experience Design
Common foundation program until 2nd semester & specialization from 3rd semester onwards.
Eligibility- Candidates passed 10+2 with a minimum of 45% marks in aggregate in Arts, Science, Commerce or any other relevant stream and should have studied English as a mandatory course
(OR)
Candidates passed 3 year Diploma with a minimum of 45% marks in aggregate and should have studied English as a mandatory course. - Candidates must have secured a rank in UCEED conducted by IDC of IIT- Bombay
(OR)
Possess a valid score in JET EXAM conducted by Jain University
Most of the IT companies, Advertising & Branding Agencies and Companies offer such Designers with an array of opportunities including
Color Trend Forecasting, Branding, Packaging, 2D layouts, Photography, UI / UX Design, Design of Information & Communication Graphics, Data Visualization, Design for on-line Publications, Corporate Identity Design to Digital Brand Experience Creation, Data Visualization, UI & UX for Physical Objects, Screen Based Interactions, Information and Communication Graphics, Immersive Experience Design, AI Based Interfaces, Tools and Techniques for Visual Enhancement, Digital Brand Experience Creation, Instructional System Design, Inclusive Design to Service Design for Digital Media & Interactions and Advanced Info-Graphics.
As career path or prospects, a Designer in this domain can reach up to the level of General Manager (Design), Chief Designer or even Senior Vice President (Design)