The National Degree College Bangalore (Autonomous)
- College
- Co - Education
- ESTD 1965
- Arts, Science & Commerce
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Media Writing/Anchoring
Course
Media Writing is designed to hone your writing skills, focusing on materials most often used by public relations practitioners. This course emphasizes clear, concise writing that gets across the intended message to the intended audience(s). Anchoring or focalism is a cognitive bias where an individual depends too heavily on an initial piece of information offered (considered to be the "anchor") when making decisions. Anchoring occurs when, during decision making, an individual depends on an initial piece of information to make subsequent judgments.
Duration
Duration of Add-on Course in Media Writing/Anchoring is of six months.
Eligibility
I, III & V Semester Degree Students of all streams.
